LOGO DESIGN QUESTIONNAIRE What is the name of your company? Which words in the company name do you want to emphasize? Do you want to include a tagline into the logo? What is your company’s field of business? What age group of customers are you targeting? What distinguishes you from other companies in this field? Who are your competitors (and what do you think about their logos) What logo layout do you prefer? (all text, text with graphics, seal or badge looking? Graphically speaking, what do you want your logo to contain? (initials, graphic related to your business, abstract graphic) What do you intend to do with your logo? Where do you intend to display it? If you have an existing logo, do you want to keep any elements of it? Which companies have your favorite logos? Do you have any other ideas of your own for your logo?
